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Biography

Libby Aubrey has dedicated her life to finding grace in the face of life's most formidable challenges. Possessing boundless energy and unbridled enthusiasm, she is an accomplished actress, dancer, model, singer, voiceover artist, and writer/producer who has amassed hundreds of high profile credits during the past three decades. When you take into account the behind-the-scenes success she enjoys as the founder of the LA Entertainment Management Group, Libby Aubrey clearly brings a wealth of talents to a growing number of creative endeavors.

Flourishing among the varied creative talents of a family of ten siblings of five girls and five boys, Libby distinguished herself by her passion for the theatre. At the age of eight Libby began performing on the professional stage of the famed Bucks County Playhouse of her native town in Pennsylvania. Libby's talent presented her with the opportunity to attend several universities. A five-time scholarship recipient in the categories of theatrical performance, dance, vocal command, initiative and achievement and academic excellence, Libby's attained dean's list honors as a "double and triple-major" during her years at Stephens College for Women, University of Paris, Sorbonne, and University of Wisconsin, Madison.

Libby went on to the kind of success that most people dream of having by appearing in all print media combining billboards, magazines, and the covers of Bride, Working Woman and many others. Aubrey's voice-over repertoire promoted ABC, CBS, NBC Los Angeles, QVC Shopping Channel and Koit Radio & TV San Francisco. Libby's animated cartoon voices delighted children in: GI Joe, and Thundar the Barbarian. Highlighting her television excellence are Speilberg's Amazing Stories, Too Close For Comfort, New Love American Style, and Ghost Writer with Anthony Perkins.

Aubrey's commercial performances encompass patrons such as S.C. Johnson, McDonald's, 7Up, Amoco, Kentucky Fried Chicken, Lexus, Canada Dry Ginger Ale, CoreStates Bank, United Airlines, New Woman Magazine, Mattel, Sebastian Hair products, Levis, AT&T, Bud Lite, and Mercedes-Benz to name a few.

Transforming from in front of the scenes to behind the scenes came in 1985 when the CEO of a small independent film company called Jamie Pix bestowed upon Libby the opportunity to produce her first independent film short under the auspices of the American Film Institute. Following a lifelong willingness to discover new knowledge, Libby challenged herself by producing, acting three roles and singing the title song in her film debut of an original story by Dorothy Canfield Fisher called Sex Education.

Her vision quest nurtured her abilities behind the scenes and Libby established LA Entertainment Management Group, Inc. and was accepted into the Wharton Small Business Development Program where she completed a business plan and Private Placement Document for a television series designed for the convergence between television and the Internet. The series is written as a family program for parents to experience with their children. Shortly thereafter, the original series spawned a second concept tailored specifically to children and young adults.

Under her direction, LA Entertainment Management Group, Inc., currently is in contract and holds product trademarks and copyrights for three completed feature film scripts, three television series and a film docudrama called Tales from Old "St. Joe" and The Frontier Days.

Libby is a sixth generation descendant of Joseph Robidoux, a French fur trader from Montreal, who arrived in this country before Lewis and Clark, and whose sons harmoniously lived and traded with the native American Indians. Joseph Robidoux founded and named the town Saint Joseph, Missouri after his namesake Saint Joseph on his patron saints day. Libby continues her ancestral pioneer spirit as an entrepreneurial artist forging new industry boundaries.

Understanding the need to be wholly balanced mentally, spiritually and physically, Libby has adopted practices of meditation and has explored virtually all forms of dance, movement, and exercise. As a Silver medallist in California District Track Cycling Championships in two racing events, she went on to win two more Silver medals at Nationals and two Bronze medals for the USA at the 2000 World Championships in Manchester England. In her spare time, Libby raised sponsorship funds to ride the California AIDS Ride 7 from San Francisco to Los Angeles.

   

The Unusual Athlete

At a time when the personal backgrounds of modern athletes are seldom unique, Libby Aubrey's story becomes extraordinary. At nearly fifty years of age, when most modern athletes have long since retired, Libby has come into her own as a leading world class cycling competitor at the masters' level. In her first two seasons of actual competition Libby has won a total of ten medals. What's more astounding is that at Libby's age neither she nor her coaches believe she has reached her competitive peak.

It was fate and not intention that turned Libby Aubrey from a Beverly Hills housewife into a world class athlete. A Pennsylvania native, Libby's first love was acting, which she began studying at an early age.  By the time she was eight, she was performing on the highly respected Bucks County Playhouse, in New Hope, Pennsylvania. She later appeared in theatrical productions on the music theater circuit and went on to study acting at Stephens College for Women, the University of Wisconsin, and the University of Paris, Sorbonne. Returning to the United States, Libby worked as a model, dancer, actress, and voice over specialist, and she appeared in numerous national and regional commercials. She later married a successful attorney and was well ensconced in her Beverly Hills lifestyle when fate took a dramatic turn.

Libby was approaching forty when she learned she was pregnant. This is usually a time for celebration for most couples, but in Libby's case her husband was having doubts and misgivings about the direction of their marriage. In her ability to bounce back and heal the most difficult of life tragedies, Libby's training in body knowledge helped her prevail through years with hard focused work as she grounded herself more solidly than ever with positive values.

While recovering from her personal tragedy, Libby was introduced to spinning on a trip to Los Angeles, where the newly designed cardiovascular workout program was rapidly gaining popularity. Libby found that with a little practice she was soon developing more revolutions per minute (rpms) than even the most experienced people in her spinning classes. When her mother died in 2000, Libby determined she must improve her own health and the quality of her life, and soon she found a new sense of freedom in road cycling. While riding, she was reminded of her youth and the excitement and liberation she found riding her bicycle over long distances through the Pennsylvania back roads.  She discovered the endorphin rush she found in cycling helped stem the emotional pain she was feeling from the loss of her mother. And then one day, while training, Libby took a bad spill; the consequences of which were to once again change her life dramatically. Undaunted, she was determined to find a safer place to train in, and that place was the Olympic Velodrome at Cal State University, Dominguez Hills Campus. The Velodrome is a steeply banked (42.5') oval shaped track for bicycle racing.

Until Libby first began training at the Velodrome, she viewed cycling only as a means of personal release and not as a form of competition. Small wonder, since historically, international women's cycling competition has been an arcane sport, enjoying no where near the glamour and allure of men's competitive cycling. In fact, women's cycling was not a legitimate Olympic event until 1984, and in the United States it was all but unheard of. Then the sports world began to take notice. More women were spinning and cycling, and commentators began speculating that women's cycling would become one of the next great international sporting events. Libby decided to go for it.

From the day she first set foot inside the Velodrome Libby experienced for the first time in her life the spirit of sporting competition as seen through the male perspective. She was among the few women venturing into this man's world, and, as she puts it, world class athletes gave her credit for just walking through the door. Before long she made many friends among the male competitors, some of whom encouraged her to compete in international events. And soon Libby was catapulted as one of the best known competitors in international track cycling.

In her first year of competition, and at fifty years of age, Libby Aubrey won Silver Medals in the California State Championship in the 500-meter and the two-kilometer time pursuit. She won two more Silvers in Indianapolis for the same events and a Bronze Medal in Manchester, England for the 500 meter. In 2001, Libby lost her practice venue when the state shut down the Velodrome, in Dominguez Hills. Undaunted, Libby still won the two Silver Medals again for the same events as in the previous year, and an additional three Bronze Medals in Seattle, Washington, despite a nasty bout with the flu. Just recently, she established a new world record in the flying 200 meter as the last race ever cycled on Los Angeles's Dominguez Hills 1984 Olympic Velodrome.

To perpetuate the sport of cycling, Libby has brought together a federation of corporate interests and related associations to form the SCHOOL OF CHAMPIONS. As Chair Person, Libby will develop through School of Champions a national standard for training and certifying cycling coaches, trainers and instructors and children at all levels of the United States Cycling Federation (USCF).

The school will establish a minimum of cycling safety standards, and is designed to enhance the exposure of recreational and competitive cycling, triathletics and athletic sports. The School of Champions program will develop in three phases and will be centered in Los Angeles. Libby's role in School of Champions will give her added presence in the national media.

   

LIBBY AUBREY: A Rare Marketing Opportunity

As Libby Aubrey has grown with the sport of women’s international cycling competition more and more Americans are spinning and cycling throughout the country. Cycling is now the third most popular sport in America. In just seven years, cycling has enjoyed a seventy percent increase in popularity. More than sixty million Americans ride bicycles, and more than forty million attend spinning and stationary bicycle classes on a regular basis. Unlike most sports, almost as many women cycle, as do men.

Both recreational and competitive spinning and cycling have created a broad based industry, not just in bicycles but also in classes, clothing and accessories. Since spinning and cycling is increasingly appealing to young adults as well as to the Boomer generation, there is a growing social aspect to the sport that offers novel marketing opportunities. In essence, spinning and cycling have built a certain cache that has made it the tennis of the twenty-first century. One day cycling may approach the

As one of the most popular athletes in women’s competitive cycling, Libby Aubrey is the ideal candidate for corporate sponsorship, or to serve as a spokesperson for related products and established organizations. As a former actor and voiceover specialist, the beautiful and multi-talented Libby Aubrey would be an asset to any product or to corporate prestige. For those willing to develop a line of spinning and cycle-related active ware or to brand skin and beauty products so they target the upper end of the market, then it would be wise to build a campaign around Libby Aubrey. She is the ideal example of the physically active middle-aged woman who still retains her looks and sexuality. Women, educated professionals and homemakers alike, will be inspired be inspired by Libby Aubrey.

FACTS ON THE MARKETING POTENTIAL IN CYCLING

  • Approximately two percent of France’s Gross National Product is attributable to the Tour D’ France.
  • More than sixty million Americans own bicycles.
  • Fifty-five percent of the adult bicycle riders in America are male, and Forty-Five percent are female.
  • Bicycle riding is the third most popular sport in America, and it is dwarfed by its popularity in Europe and Asia.
  • There has been more than a fifty-percent increase in cycling, during the past few years.
  • Nearly sixty percent of those who cycle earn more than $35,000, annually, with thirty percent earning more than $50,000, annually.
  • Nearly sixty percent of the cyclists are of voting age.
  • Nearly fifty percent of American cyclists are twenty-five and older. More than thirty percent are 35 and older.
  • There are nearly seven thousand bike shops in the United States alone. California has the largest amount - sixteen percent of the total.
  • More than fifteen million bikes are sold annually, accounting for a revenue stream in excess of $4.5 Billion.
   

 


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